Creative: Olivia Zorechak, Jack Welles
Cinematographer: Peter Pascucci
Composer: Ryan Tutton
EVERLAST - INVISIBLE ATHLETE 🥊 🥊
I made this film to share the professional struggles of five-time boxing world champion Alicia Ashley, and her fight for visibility in sports media. To this day, inequality in sports media coverage remains largely unaddressed. Female athletes receive only a small fraction of sports coverage. This filmed served to put a spotlight on the issue and help the world realize what it can feel like to be a professional female athlete. Press: Clio Sports Silver Role: Director, Creative
